We strive to be as sustainable and eco-friendly as possible. Find out everything about our "apple leather" (AppleSkin) and ECOALF fabric here!
"APPLE LEATHER" (APPLESKIN)
nuuwaï x ECOALF
Every year 8 million tons of waste end up in the oceans. Three quarters of this waste consists of plastic which mostly enters the seas through rivers. This happens especially in countries where the collection of waste does not succeed. Pollution of the oceans is a great danger to all marine animals. They mistake the waste for food and die as a result of too much plastic being in their stomach. For example, the decomposition of a plastic bottle takes about 400 years. But before that, plastic garbage disintegrates into tiny particles that could be dangerous to humans and animals through the food chain. Therefore, it is important to produce less plastic, to dispose of it correctly and to increase the life cycle through recycling.
There are currently two projects in which the ECOALF Foundation is involved. One in Spain and one in Thailand. In Spain, garbage from the sea is collected and recycled in cooperation with 28 ports and numerous companies with a total of 441 trawlers. In Thailand, the project started in 2017 in cooperation with the Thai Tourism Authority, companies, fishing associations and environmental NGOs. In addition to the disposal and recycling of waste, the focus here lies particularly on educating the population and tourists.
"Upcycling the Ocean" collects the plastic waste, cleans it and processes it into small plastic flakes. In the further process, the flakes are spun into polyester fibers. From the won yarn clothes, accessories and also the lining of our bags are being produced.
Further information about the projects can be found at Ecoalf: https://ecoalf.com/us/content/32-sostenibilidad