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We Love Fair Fashion Shop Our Vegan Bags

Sustainability

Our Materials

Here at nuuwaï, we strive to be as sustainable and eco-friendly as possible. For us, sustainability is a journey in which we can always do better! We carefully select vegan, high-quality, eco-friendly, and ethically made materials to create our products with, and invite you to find out more about them right here.

Vegan Leather-Alternative

"Apple Leather" (AppleSkin)

Our base material AppleSkin consists of 50% upcycled apple waste, mainly from the apple juice industry. The apple waste is dried and ground to a very fine apple powder which is then mixed with 50% PU (Polyurethane) and applied to a tear-resistant roll of cotton fabric. These rolls are then heated to produce a weather-resistant and durable fabric. During the last step, our AppleSkin is embossed to create different surface structures and viola! That’s how AppleSkin is made. 

Recycled Lining

nuuwaï x ECOALF

For the lining of our bags, we use recycled polyester that consists of 100% recycled plastic bottles and fishnets, which are being fished out of the oceans as part of the ECOALF Foundation's "Upcycling the Ocean" project.

Nearly every piece of plastic we ever used in our lifetime still exist somewhere on the planet. Only 9% of plastic waste has been recycled, 12% has been incinerated which leaves a staggering 79% of plastic waste that ended up in landfills or the environment. Therefore, it is important to produce less plastic, dispose it correctly, and increase its life cycle through recycling. 

"Upcycling the Ocean" collects the plastic waste on the coasts of Spain and Thailand, cleans it and processes it into small plastic flakes. In the further process, the flakes are spun into polyester fibers. From the won yarn clothes, accessories and also the lining of our bags are being produced.

Further information about the projects can be found at Ecoalf.

Vegan Recycled Felt

Made in Finland and super soft.

Our vegan felt, which we use for our sustainable homeware, gives European PET bottles a new life. Using existing plastic avoids waste and ultimately minimizes the impact on the environment.

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